Digital Marketing Executive

Digital Marketing ExecutiveKidderminster Up to £30,000 + Progression

Are you a creative and commercially minded Digital Marketing Executive looking for a role where you can make a genuine impact? We're working with a well-established, family-run automotive group looking to add a Digital Marketing Executive to their growing marketing team. Supporting multiple brands across both B2C and B2B markets, you'll have the opportunity to take ownership of digital campaigns, bring fresh ideas to the table and help shape the future of the group's marketing strategy. This is a fantastic opportunity for someone who enjoys variety, thrives in a fast-paced environment and wants to join a business where creativity, initiative and new ideas are genuinely encouraged. If you're currently a Digital Marketing Executive, Marketing Executive, Digital Marketing Coordinator or Marketing Coordinator, this opportunity is not to be missed!

The Role Working closely with the Group Marketing Manager as part of a close-knit marketing team, you'll play a key role in delivering digital marketing activity across multiple brands within the group. You'll be involved in everything from email marketing and social media campaigns to content creation, paid advertising and website updates. This is a hands-on role that offers real autonomy, exposure to multiple marketing channels and the chance to influence future marketing activity, including areas such as video content and emerging platforms like TikTok.

Key Responsibilities

• Plan, create and optimise digital marketing campaigns across email, social media and paid channels
• Manage and deliver email marketing campaigns, helping increase engagement and lead generation
• Create engaging content for social media platforms including Facebook, Instagram, LinkedIn and emerging channels
• Develop creative assets using Canva and Adobe Creative Suite
• Support paid advertising activity across Meta, LinkedIn and Google Ads
• Produce and edit video content for social media and digital campaigns
• Update and maintain website content across the group's digital platforms
• Monitor campaign performance and provide insight-driven recommendations
• Support SEO and website optimisation initiatives
• Ensure brand consistency across all marketing activity
• Assist with dealership events, product launches and community initiatives
• Work closely with internal stakeholders and external suppliers to deliver marketing projects
• Research competitor activity and identify opportunities for growth and innovation

About You

• Experience in a Digital Marketing Executive, Marketing Executive, Digital Marketing Coordinator, Marketing Coordinator or similar role
• Strong understanding of digital marketing channels including email, social media and paid advertising
• Experience creating engaging content across multiple platforms
• Comfortable managing several projects and deadlines simultaneously
• Creative mindset with strong attention to detail
• Experience using Adobe Creative Suite and/or Canva
• Experience with CRM systems and website content management platforms
• Confident analysing campaign performance and using data to drive improvements
• Experience creating or editing video content would be highly advantageous
• Interest in TikTok and emerging digital platforms would be beneficial
• Strong communication skills and a proactive approach to work
• Full UK Driving Licence

What's in it for You?

• Join a successful and growing family-run business
• Work across multiple brands with varied and exciting projects
• Have genuine ownership of digital marketing activity
• Opportunity to introduce new ideas and influence marketing strategy
• Collaborative, friendly and supportive team environment
• Excellent exposure to both B2C and B2B marketing
• Ongoing opportunities for development and progression
• Work in a business that values creativity, initiative and continuous improvement

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