Business Development Manager

Location: Basingstoke (with occasional travel to events/offices)Salary: Competitive
Are you an experienced Business Development professional looking to make a meaningful impact in a growing, professional services environment? This newly created role offers the opportunity to shape, lead, and elevate the Sales strategy during an ambitious phase of expansion.We are seeking a commercially minded Business Development Manager with strong professional services experience to drive strategic planning, strengthen BD capability, and support in delivering sustainable growth.
You'll work closely with senior stakeholders to create structure, focus, and momentum across business development activity-ensuring plans are aligned, measurable, and effective. What You'll Be Responsible ForBusiness Development Planning

• Develop and own the Business Development strategy.
• Support and align group BD plans to create one cohesive wide approach.
• Report monthly on KPIs, performance and activity to senior leadership.

• Design and coordinate targeted BD campaigns and events, maintaining a rolling annual calendar.
• Manage strategic sponsorships, awards and directory submissions.
• Ensure all BD activity aligns to brand standards and objectives.
• Attendance at events is occasional, not routine.

• Act as the internal CRM champion.
• Maintain high-quality data and use CRM insights to focus BD priorities.
• Define and track success measures including pipeline growth, engagement and ROI.

• Help shape BD onboarding for new joiners.
• Identify capability or process gaps and work with HR/People to address them.
• Promote best practice and consistent BD behaviours across the organisation.

• Proven BD experience within professional services.
• Strong understanding of relationship-led, referral-based and reputation-driven growth models.
• Experience influencing senior stakeholders in a group environment.
• Highly organised, commercially savvy and able to manage multiple priorities with resilience.

• Ability to translate strategy into focused, actionable BD plans.
• Skilled at prioritising when time, capacity or budget are limited.
• Confident challenging activity when misaligned to strategy or unlikely to deliver value.
• Experience planning major events and sponsorships.

• Strong analytical mindset with the ability to interpret BD performance data and ROI.
• Confident using CRM platforms (HubSpot experience advantageous).

• Excellent written and verbal communication skills.
• Able to influence without authority and communicate clearly with senior stakeholders.
• Professional credibility suitable for high-value corporate environments.
• Confident saying "no" when activity is misaligned or unlikely to deliver impact.